Data is the lifeblood of businesses. There is more data and greater access to data than ever – and it’s growing. Enterprises that harvest data intelligently are gaining competitive advantage and are dominating the business landscape.

Data analytics applications enable data scientists, predictive modelers and other analytics professionals to analyse growing volumes of structured transaction data, and other forms of data that are often left untapped by conventional business intelligence and analytics programs. That encompasses a mix of semi-structured and unstructured data — for example, internet clickstream data, web server logs, social media content, text from customer emails and survey responses, mobile-phone call-detail records and machine data captured by sensors connected to the internet of things.

We facilitate our clients to harness data and use the insight to grow their business streams.